Florida Romance Writers Conference
Posted by Nancy J. Cohen on January 18, 2016
Saturday was a one-day mini-conference for Florida Romance Writers. The day started off with an inspirational keynote address by NY Times bestselling author Carla Neggers. She spoke about the ups and downs of a writing career and how we balance these setbacks and successes.
A panel followed with agent Marlene Stringer, Cleis Press Publisher Karen Thomas, Harlequin editor Charles Griemsman, and Berkley editor Kristine Swartz.
Charles from Harlequin mentioned how he works with short category, contemporary romance series. He prefers alpha males who are wealthy and passionate, hard men with an underlying vulnerability. Tycoons and ranchers are ever popular as are stories with babies. He looks for books that focus on romantic tension and internal conflict. The Special Edition line is more family-oriented but its stories are still sensual.
Kristine from Berkley likes epic and urban fantasy, sexy romance, women’s fiction, and some mystery. She likes humor in stories as well.
Karen Thomas spoke about her publishing house that produces erotica and gay/lesbian fiction.
Marlene Stringer of the Stringer Agency is looking for commercial fiction but no erotica, inspirational, or space opera. She says there aren’t any bans in romance anymore like there used to be for musician or actor heroes.
Regarding genre fiction, paranormal isn’t dead if it’s something fresh. New Adult is a hard sell because booksellers don’t know where to shelve it. The Chick Lit label is gone, but the stories are still there. As for historical romance, it’s on the rise again. Regency, Victorian, and Scottish settings remain popular. Stories set in France do not fare as well. Books today need more diversity to reflect our society.
We ate a box lunch following the agent and editor panel. Then Dr. Debra Holland spoke about how she became a bestselling indie author.
At 2:00, I gave a workshop titled Marketing on a Shoestring.
Then I listened to my friends Carla Neggers, Alyssa Maxwell, Kat Carlton, and Traci Hall speak about Revitalizing Your Career. A general booksigning followed with Murder on the Beach booksellers present.
As it is with any conference, networking with other authors was the best part. Now I am looking forward to SleuthFest next month.
LAST DAY! Enter to win a $25 Amazon/BN gift card from Booklover’s Bench, where readers are winners. http://bookloversbench.com/contest/