Nancy's Notes From Florida

Author Nancy J. Cohen discusses the writing process and life as a Florida resident.

  • Subscribe

  • Newsletter

    Sign up for my Newsletter

    Sign up for my Newsletter Get a FREE Book Sampler

  • Hair Brained

    Hair Brained, a Bad Hair Day Mystery by Nancy J. Cohen

    A Bad Hair Day Mystery

  • Hairball Hijinks

    Hairball Hijinks
  • Facials Can Be Fatal

    Facials Can Be Fatal

    A Bad Hair Day Mystery

  • Writing the Cozy Mystery

    Writing the Cozy Mystery

    Writing Guide

  • Permed to Death

    Permed to Death

    Bad Hair Day Mystery #1

  • Body Wave

    Body Wave audio
  • Murder by Manicure

    Murder by Manicure Audiobook

    Audiobook

  • Archives

  • Categories

Posts Tagged ‘writing workshops’

Mystery Fest Key West

Posted by Nancy J. Cohen on May 6, 2018

Mystery Fans, don’t miss this fabulous event in Key West!

 

Key West

Register Now for Mystery Fest Key West
June 22-24, 2018 in Key West, Florida
Panels, Workshops, Speakers, Meals, Fun!

Two Dozen of Your Favorite Mystery Writers
Featuring Ace Atkins, Otto Penzler, Heather Graham
Friday – Sunday Only $195

Celebrated mystery writers, acclaimed storytellers and the fans who love them are set to infiltrate the tropical island where so many have found their inspiration during the 5th Annual Key West Mystery Fest, set for June 22-24, 2018 at the DoubleTree Resort by Hilton Grand Key in Key West, Florida. You’re invited to join them!

Why is Key West such a popular incubator and setting for generations of authors – from Hemingway to Heather Graham, Tennessee Williams to John H. Cunningham to Roberta Isleib? Maybe it’s the archipelago’s history as a haven for pirates and drug-runners, its salty off-the-grid renegade energy – or simply the hypnotic effect of swaying palm trees reflected against water on a tiny island surrounded by endless miles of ocean. Whatever it is, the locale has spawned a multitude of tales and a small army of authors.

Mystery Fest Key West was founded in 2014 and while it has grown in fame since then, “It still has the intimacy of a boutique-sized convention with lots of direct interaction between authors and audience,” commented author, publisher and Fest co-founder Shirrel Rhoades.

During the weekend’s series of panels, presentations and social events, Mystery Fest attendees will have the opportunity to learn first-hand how to craft their own tales of crime, murder and mystery from a stellar line-up of high-profile mystery and suspense luminaries and true-crime experts.

2018 headliners are Keynote Luncheon Speaker Ace Atkins, the multi-award winning, New York Times bestselling author of twenty-one novels, including the recent Robert B. Parker “Spenser” mysteries…

Special Guest of Honor, the multi-award winning editor and publisher Otto Penzler – proprietor of the famed The Mysterious Book Shop in New York City…

And Special Guest Presenter, New York Times and USA Today bestselling author Heather Graham.

Other featured presenters include New York Times bestselling author Lisa Black, bestselling and award-winning author Nancy J. Cohen; New York Times bestselling author Diane A.S. Stuckart; New York Times bestselling author Charles Todd, award-winning authors Patrick Kendrick, Lewis C. Haskell and many others.

Event highlights include presentation of the 2018 Whodunit Mystery Writing Competition Award, workshops on the business of being an author, how to write and sell a first novel, crisis negotiation, the forensic use of fingerprints, as well as panel discussions on subjects ranging from the state of the publishing industry to book marketing and promotion, along with author book signings, a Conch Train mini-tour of Key West, an ice-cream social event with Ace Atkins and Otto Penzler at the historic Key West Lighthouse, and a Bloody Mary Morning breakfast at Key West’s historic Schooner Wharf Bar.

Sponsored by the Key West Citizen daily newspaper, Mystery Writers of America – Florida Chapter, the Helmerich Foundation, the Monroe County Tourist Development Council, and the Florida Keys Council of the Arts, all panels and presentations will take place at the DoubleTree Resort by Hilton Grand Key in Key West. Event registration is $195 and includes all panels and presentations, a luncheon and a brunch at Key West’s historic seaport. For a full Fest schedule, online registration, and links to accommodations visit MysteryFestKeyWest.com.

<><><>

Votes Needed!

LAST DAY for the RONE Awards – Vote Now!

Murder by Manicure Audiobook has been nominated for a RONE Award sponsored by InD’tale Magazine. Register at http://www.indtale.com so you are eligible to vote. Be sure to click the verification link you receive via email. Please vote now: http://indtale.com/2018-rone-awards-week-three

ABR Listener Awards

Murder by Manicure Audiobook is a 2018 ABR Audiobook Listener Award Finalist! Click Here for the Mystery category and scroll down to cast your daily vote for Murder by Manicure.

Giveaway

Enter Here for Booklover’s Bench monthly contest to win a $25 Amazon/BN gift card.

GiftCards

 

Advertisements

Posted in Appearances, Business of Writing, Conferences, Fiction Writing, The Writing Life | Tagged: , , , , , | Leave a Comment »

Orlando Book Festival

Posted by Nancy J. Cohen on April 26, 2018

This was my first time participating in the one-day Orlando Book Festival held on April 21, 2018 at Orlando Public Library in downtown Orlando. I got there by 10:00 am and listened to part of the opening speech by bestselling YA author S. Jae-Jones.

IMG_1226

My panel came next, so I hustled to the second floor tech center where our table waited. Other panelists were bestselling thriller author David Hagberg, Amy Christine Parker, and Lori Roy with Jennifer Morrison as moderator. We discussed mysteries and thrillers and answered audience questions. It was interesting hearing what my fellow panelists had to say.

IMG_1230  IMG_0746

Although the library supplied a “green room” with snacks and water bottles, we were on our own for lunch. My husband and I bought sub sandwiches at a nearby fast food place for a meal. Then I attended an interesting workshop about writing tools by Dr. Roy Peter Clark from the Poynter Institute. He discussed the phrase, “The Queen, my lord, is dead.” Which parts of this sentence matter? It could have been written differently, such as, “My lord, the Queen is dead.” Or, “The Queen is dead, my lord.” Dr. Clark pointed out how in any sentence, the word next to the period is the emphatic word. Thus the word “dead” in the original phrase is the most important one. The second most important word would be “Queen” and this comes in the beginning. The lesson? Have the most important word or phrase at the end of a sentence and preferably also at the end of a paragraph.

IMG_1233

The final speech of the day was an entertaining talk by bestselling thriller author David Baldacci. He’s a great speaker with stories about his adventures that kept the audience enthralled.

IMG_1236

The entire event was well-organized with an on-site bookstore run by Writer’s Block Bookstore. Various local writing organizations offered informative materials at exhibitor tables. A mass booksigning followed the day’s talks. I was honored to be included in this year’s book festival.

Orlando Book Festival

 

 

Enter the audiobook giveaway from BookSweeps now through April 30th. You could win 20+ crime fiction and thriller audiobooks, plus a new eReader and free ebooks. Enter Here: http://bit.ly/crimeaudio-apr18

Audiobook Contest

 

Posted in Appearances, Business of Writing, Conferences, The Writing Life, Writing Tips | Tagged: , , , , | Leave a Comment »

SleuthFest – Day 3

Posted by Nancy J. Cohen on March 21, 2018

Saturday, March 3, 2018

On Saturday morning at SleuthFest mystery writers’ conference, I listened to Gregg E. Brickman talk about book interior design for indie authors.

IMG_1134

Then I hung around chatting with friends until lunch. Here is literary agent Evan Marshall from The Evan Marshall Agency with myself and historical mystery author Alyssa Maxwell.

IMG_1146

The Saturday luncheon had Guest of Honor Andrew Gross give his inspirational speech on “Career Transitions: Meeting the Challenge of Change.”

IMG_1141

Following the GOH’s talk, our chapter’s winner of the prestigious Flamingo Award was announced. Guess what? It was ME!!!!! I was thrilled and excited to receive this honored service award.

 IMG_1176

In the afternoon, I heard Dr. Katherine Ramsland, Al Hallonquist, Dirk Wyle, and Richard Wymer discuss the Natalie Wood case and all the conflicting theories about what happened that fateful night.

IMG_1148

Next, book reviewer Oline Cogdill interviewed all of the guest authors. Then it was time to party at cocktail hour with a buffet food line and cash bar. We mixed and mingled and relaxed with our friends, both old and new. The FlaMANgo award nominees were announced and the men donned their boas. Bestselling author P.J. Parrish is in these photos along with Joanne Sinchuk and Sue Wilder from Murder on the Beach Mystery Bookstore. Patrick, our recording expert, is in the middle photo.

IMG_1155 IMG_1156IMG_1157

You can view more pictures on my Facebook page. Look for the SleuthFest 2018 album.

 

Posted in Business of Writing, Conferences, Marketing, The Writing Life | Tagged: , , , , , , | 1 Comment »

SleuthFest – Day 2

Posted by Nancy J. Cohen on March 19, 2018

Friday,  March 2, 2018

Friday morning at SleuthFest mystery writers’ conference offered a choice of three workshops. I attended the talk on “Why Marketing Can Sometimes Yield Little to No Results” given by Maryglenn McCombs. See my workshop recap below. After this talk, I gave my own presentation on “Audiobooks with Amazon’s ACX.”

IMG_1103 IMG_1101

Lunch came next with guest forensic specialist Katherine Ramsland, Ph.D, who spoke to us about serial killers. It was a chilling topic to hear during a meal.

IMG_1125

Friday afternoon, we had to choose from four workshop tracks. I went to the talk by Patrick Kendrick, thriller author and Fire Rescue Training Consultant. He spoke on USAR or Urban Search and Rescue as part of the nation’s disaster preparedness. The goal is to train the armed forces in fire-fighting and rescue techniques.

IMG_1126

Topics covered include technical rescue skills, site surveys and recon, mass decontamination procedures, personal protective equipment, atmospheric monitoring, and incident command organization. What do we expect in terms of domestic terrorism? CBRNE stands for Chemical, Biological, Radiological, Nuclear, Explosive. Patrick defined each one and made us glad we have people working to keep us safe.

The formal dinner this evening included the Freddie Awards Banquet. The winner in the Mystery category was Laura Brennan for The End of All Things. The winner in the Thriller category was Howard T. Konig for The Serial Killer’s Brother. Our infamous author auction followed until the evening’s conclusion.

You can view more photos on my Facebook page. Look for the SleuthFest 2018 album.

 

 

Posted in Business of Writing, Conferences, Marketing, The Writing Life | Tagged: , , , , , , | 1 Comment »

SleuthFest – Day 1

Posted by Nancy J. Cohen on March 16, 2018

SleuthFest 2018 began on March 1, 2018 with “Third Degree” Thursday and a full day of writing workshops at this premier mystery writers’ conference held in Boca Raton, Florida. I arrived in time to give my presentation on “Developing a Mystery Series.” It was well attended and attendees asked a lot of good questions. That afternoon, I did my stint at the registration desk while greeting old friends and making new ones. In the middle photo is Steve Brown and Jeffrey Philips. Then to the right is Marty Ambrose with me and Michael L. Joy.

IMG_1082 IMG_1084 IMG_1085

Panelists from earlier that day had a booksigning in front of the on-site bookstore run by Murder on the Beach. We had the chance to buy raffle tickets from the boa ladies. Here I am with James R. Benn and Hallie Ephron.

IMG_1088IMG_1096

After a welcome speech by conference co-chairs Michael L. Joy and Victoria Landis, we heard guest publisher Neil Nyren from G.P. Putnam’s Sons give his presentation on “Myths and Truths, Part IV.”

IMG_1089IMG_1092

Thursday evening provided an occasion to eat dinner in the lobby for those of us not attending the SleuthFest 101 banquet dinner. A mystery trivia game followed. On the left are Ann Meier, Vincent H. O’Neill, and Susan Brandt. To the right with me are Kell Levendorf  and Dr. Chris Jackson.

IMG_1093IMG_1094

 You can view more photos on my Facebook page. Look for the SleuthFest 2018 album.

GIVEAWAY

GiftCards

ENTER HERE to win a $25 Amazon/BN gift card from Booklover’s Bench.

 

Posted in Appearances, Business of Writing, Conferences, Marketing, The Writing Life | Tagged: , , , , , , | 1 Comment »

Book Marketing

Posted by Nancy J. Cohen on March 7, 2018

SleuthFest 2018 was a great conference for mystery writers and fans. One of the first workshops I attended was given by book publicist Maryglenn McCombs. These are the points I took away from this workshop on marketing. Any mistakes are due to my misinterpretation.

IMG_1098

Reasons why readers buy books:

Placement (i.e. in library or on bookstore display or in airport store)
Physical Product
Online Exposure
Direct Email
Advertising
In-Person Appearance
Interest in Topic or Setting
Need for Entertainment
Author Endorsements
Hand Sales by a Bookseller
Reader Recommendations
Media such as blogs, radio, interviews, etc.

Public Relations is only one component in selling books. A publicist’s job is to create awareness of your book. But there’s no guarantee that you’ll get media coverage.

Why your book might not be selling:

You’re not meeting the above requirements
Not wide enough cast of promotional efforts
Trying to do too much at once
No advance planning
Product isn’t professional
Cover isn’t appealing
Too much “buy my book” social media
You’re offensive on social media (i.e. talking politics or using bad language)
Book is overpriced
Not targeting your audience
You get a great review and don’t share or promote it. But make sure you have permission first.
Your book doesn’t have any endorsements.
You aren’t doing signings and appearances. Look for non-traditional outlets.
Writing/editing needs improvement
Bad cover copy

What does not work:

Radio tours, with a few exceptions like Authors on the Air
Lengthy book tours
Purchased editorial ads
Purchased reviews
“Buy my book” social media tactics
Book trailers
Swag
Gimmicks such as dressing in costume for an appearance

These may work or not:

Street teams
Soliciting Amazon reviewers
Facebook ads

What works:

Major media coverage
Attending conferences
Print media
Launch parties
Steady media coverage over time
Personal contact with booksellers
Finding your superfans
BookBub ads/deals
Starred reviews
Winning awards
Big author endorsements
Making the “Best of” lists
Getting into Gift Guides
Writing a Great Book
Having a Professional Product

GIVEAWAY

GiftCards

ENTER HERE to win a $25 Amazon/BN gift card from Booklover’s Bench.

 

Posted in Business of Writing, Conferences, Marketing, The Writing Life | Tagged: , , , , , | 8 Comments »

FWA Conference – Day 2

Posted by Nancy J. Cohen on October 30, 2017

Saturday morning at the Florida Writers Association annual conference found me starting off the workshops with a talk on “Book Promotion on a Budget.”

IMG_0369  IMG_0368IMG_0371

Next I attended Penny Sansevieri’s presentation, “Help! My Book Isn’t Selling.”

IMG_0379

A buffet lunch followed with barbecue chicken and accompaniments. Awards were given to youth writers. After lunch, I had a booksigning and later a video interview.

IMG_0383

Then it was time to get ready for the Royal Palm Literary Awards banquet. My family came to support me as a finalist. It was interesting to see the blurbs about each author’s book on big screens as we ate. I didn’t win, so I’ll have to try again next year. I’m still thrilled to have made the finals.

IMG_E0024IMG_0390IMG_8529IMG_0392

On Sunday, I attended a workshop “Bring that Action Scene to Life” by author L.E. Perez. I learned a few tips during her entertaining presentation.

IMG_0394IMG_0395IMG_0397

Then I checked out and packed up the car to meet our family for lunch.

IMG_0387

If you want to see all my photos, visit my Facebook Author Page. Please Like the page while you are there.

Save

Save

Posted in Business of Writing, Conferences, Fiction Writing, The Writing Life | Tagged: , , , | 4 Comments »

FWA Conference – Day 1

Posted by Nancy J. Cohen on October 27, 2017

This was my first time attending the Florida Writers Association annual conference. The theme was “What A Character.” I didn’t attend the Thursday all-day workshop with bestselling author David Morrell, but I did hear him speak later on. Instead, I checked into the hotel and went to faculty orientation followed by a general welcome for conference attendees.

Friday morning, things began in earnest with a breakfast buffet at 7am. Scrambled eggs, bacon, potatoes, bagels and pastries were on the menu. We sat at genre tables to speak to other writers in our specific categories. Here I am with true crime author Carla Norton.

IMG_0323IMG_0325

First on the agenda was my talk on “Writing the Cozy Mystery.”

IMG_0329IMG_0338IMG_0330

I put away my laptop and attended Carla’s workshop on “True Crime – Stranger than Fiction.”

IMG_0341

Then I wandered through the bookstore organized by Murder on the Beach and the silent auction rooms. Lunch was a bountiful buffet of Italian food.

IMG_0343 IMG_0342

At 2pm, I was on a panel titled “Dredging Up Your Dark Side” moderated by Ken Pelham. Also on this panel were Carla Norton, Doug Dandridge, Micki Browning, and Dan Alatorre.

IMG_0347IMG_0354 

Later that afternoon, I attended a panel on “Effective Book Marketing with POEM” by speaker Keith Ogorek.

IMG_0355

That evening was a welcome reception with superhero-costumed characters. The picture with a foursome has Carla Norton, Ken Pelham, Vic DiGenti, and literary agent Mark Gottlieb.

IMG_0358IMG_0360IMG_0361

A sit-down dinner was followed by a keynote address from bestselling author Steve Berry.

IMG_0365IMG_0363

To view all my photos, visit my Facebook Author Page. Please Like the page while you are there.

 

Save

Posted in Business of Writing, Conferences, Fiction Writing, The Writing Life | Tagged: , , , | 7 Comments »

Upcoming Appearances

Posted by Nancy J. Cohen on September 18, 2017

I have several upcoming author events. If you’re in the area, I hope to see you in person at one of these sites.

P1050499

Saturday, Sept. 23, 4:00 pm, Nancy J. Cohen and Alyssa Maxwell will discuss “Character Growth Throughout a Series.” They’ll sign their new releases, Hair Brained by Nancy J. Cohen and Murder at Chateau sur Mer by Alyssa Maxwell. Refreshments will be served. Murder on the Beach Mystery Bookstore, 273 NE 2nd Avenue, Delray Beach, FL 33444. Phone: 561-279-7790.

Saturday, Oct. 7, 2:00 pm, “The Indie Experience” panel with Angela Page, Ruth Berge, Elaine Bossik, Joan Cochran, and Nancy J. Cohen as moderator at Murder on the Beach Mystery Bookstore, 273 NE 2nd Avenue, Delray Beach, FL 33444. Phone: 561-279-7790.

Monday, Oct. 9, 9:30 am, Guest Speaker Nancy J. Cohen, Friends of the Library, Helen B. Hoffman Plantation Library, 501 North Fig Tree Lane, Plantation, FL 33317. Phone: 954-797-2140.

Oct. 19 – 22, Florida Writers Association Conference, Altamonte Springs, Hilton Orlando Altamonte Spring, 350 Northlake Blvd., Altamonte Springs, FL 32701. Phone: 407-830-1985.

Friday, Oct. 20, 9:10 – 10:10 am, Writing the Cozy Mystery with Nancy J. Cohen (Crystal A–B)
Friday, Oct. 20, 2:00 – 3:00 pm, Dredging Up Your Dark Side (Panel – Royal Palm Ballroom)
Saturday, Oct. 21, 9:15 – 10:15 am, Book Promotion on a Budget with Nancy J. Cohen (Crystal D)

Monday, Oct. 30, 6:00 – 8:00 pm, Day-Before Halloween Party and Booksigning. Costumes optional. Murder on the Beach Mystery Bookstore, 273 NE 2nd Avenue, Delray Beach, FL 33444, Phone: 561-279-7790.

Saturday, Nov. 4, 2:00 pm, “Plotting Made Perfect” with Nancy J. Cohen, Nova Southeastern University, Conference Room 4009 Alvin Sherman Library, 3100 Ray Ferrero Jr. Blvd., Davie, Florida 33314, 954-262-5466 ext. 25466. Advance reservations recommended. http://sherman.library.nova.edu/sites/spotlight/event/plotting-made-perfect-with-nancy-j-cohen/

Please follow along on my Blog Tour for guest posts, author interviews, character guest posts, and giveaways. Comments welcome!

LAST DAY! Enter Here to win a $25 Amazon/BN gift card from Booklovers Bench.

 

Save

Save

Save

Save

Posted in Appearances, Author Interviews, Business of Writing, Marketing, New Release | Tagged: , , , , | Leave a Comment »

Goodreads Tips for Authors

Posted by Nancy J. Cohen on August 25, 2017

Goodreads has nearly sixty million members and is where readers go to discover new books. In the Goodreads workshop at #RWA17, we learned about different marketing programs for authors and publishers. As an author, you want readers to add your book to their TBR (to-be-read) Shelf. Awareness leads to Shelvings which leads to Sales which leads to Reads. Your goal in doing a Goodreads Giveaway is to raise awareness and get shelvings.

 

Goodreads

Participate in Genre Week when you have the opportunity. Do creative things during this promotion to raise awareness, such as sharing your cover or a book excerpt. Create social media posts to drive readers to your site. Cross-promote with other authors. Run a Goodreads Giveaway during genre week. Offer a newsletter and blog posts to bring people in. Make sure you are subscribed to the Goodreads author newsletter to get notified of these opportunities.

Followers, and not friends, get notified when you have a new release. So tell people to follow you on Goodreads. If you’re doing a Rafflecopter contest, add Follow Me on Goodreads or Add [my book title] to your TBR List on Goodreads. Note what shelves readers are using to categorize your books. You can open a private group where you invite your fans to join and offer them exclusive content.

As for other tools, the Goodreads rep mentioned Kindle ebook giveaways, Daily Deals, Kindle Notes and Highlights, targeted emails and native ads. Some of these are only available to publishers. An ebook giveaway costs money, unlike a print book giveaway.

For my part, I’d recommend signing in as a Goodreads Author (or Librarian), so you can click the Edit Details button on your books and make changes. You can combine editions, choose a default edition, link your series books, or manually enter a new title if it’s available on Amazon. With an Author page, you can list your books and offer excerpts, link to your blog post feed, create events, and more. I’d suggest writing reviews for each book you read so that readers see you as one of their own. Join special interest groups and participate in discussions, but be careful to promote your book only in the sections allowed. Utilize the Ask-the-Author feature. It allows readers to ask you questions in a Q&A format. Do a print book Goodreads Giveaway when you have a new release coming up or to gain attention on a backlist title. So go to Goodreads with a good attitude and get involved.

 

Follow Me on Goodreads

Add Hair Brained to your TBR List

 

CLICK TO TWEET

 

GIVEAWAY

Aug. 19 – 26 Free Mystery Ebook Giveaway: Collect a bundle of 25 mysteries, including Murder by Manicure. CLICK HERE to get your free books.

Book Funnel Aug2017

Don’t want to miss more chances to win? Sign up for my Newsletter for my latest book news, giveaways, bonus content, and events. Free book sampler for new subscribers.

 

Save

Save

Save

Save

Save

Save

Posted in Business of Writing, Conferences, Marketing, Self-Publishing, The Writing Life | Tagged: , , , , , | 6 Comments »

 
%d bloggers like this: